About us


90 Seconds is the premiere global video creation platform, enabling brands to create quality videos anywhere in the world.

Tim Norton - CEO, Founder

Tim is the founder and CEO of 90 Seconds. He is an experienced serial entrepreneur with a mix of technology, marketing, design, finance and leadership experience developed from starting and growing businesses over the last 15 years.

Tim leads 90 Seconds with a vision for creating the worlds leading cloud video production platform and travels the world making it happen.

Tim produces a YouTube video series of the journey of building 90 Seconds called Ride the Wave


Nick Erskine-Shaw - VP Global Accounts, GM Asia

Nick is a co-founder of 90 Seconds with over 10 years of experience in Business Development and Sales Management, Nick has built up 90 Seconds in a variety of roles, successfully setting up 90 Seconds UK in 2011, 90 Seconds Singapore in 2015, and 90 Seconds Hong Kong in 2016.

Despite his globetrotting lifestyle, Nick is a proud Kiwi and always finds time to follow the national sporting teams over a beer or two!


Mischa Malane - VP Customer Experience

Mischa is a co-founder of 90 Seconds and has held a variety of roles at 90 Seconds including Head of Production and General Manager NZ. Having previously co-founded and run his own online entertainment business, Mischa brings with him a wealth of experience in the full cycle of video production.

Mischa constantly raises the bar in creating video content that people watch and love.

Check out the Ride the Wave series.


Adam Goryczka - CTO

Adam joins from Aureso, a data-driven automotive CRM platform. He’s been building products on web and mobile for over 10 years. Spent three years in Zurich working for one of the biggest commerce platform in the country, helped to build a technical team from 7 to 34 people. Last five years he spent in Singapore working as a CTO at aureso.


Andrew Pegg - VP Finance

Andrew is an experienced ACMA with 20 years working in Advertising, Digital Marketing and Technology companies including Ogilvy (part of WPP plc) and Asia Pacific Digital (ASX listed). Having lived and worked in Singapore, London and Sydney Andrew has international experience working with finance teams and partnering with senior business leaders to drive positive business performance.


Oncel Cebeci - Head of Design & UX

Oncel is an utilitarian product designer with over 11 years of experience. Oncel is constantly analyzing & enhancing 90 Seconds’ customer experience since joining the team in mid 2019 and believes that the good design should balance the customer and business needs.


Corinne Woels - Growth Director - UK

Corinne has more than 20 years of experience in sales and management, with the last 16 of them at Getty Images managing sales teams across London and SEA/HK. Before joining the 90 team she spent six years as Head of Sales in SEA, where she was responsible for implementing successful sales strategies, building and scaling high performing sales teams across the region. Corinne has more than 10 years experience in the media sector in London, focusing on growing and developing digital content in Fleet Street.


Adam Powell - Managing Director - AU

Adam has worked in commercial roles in digital, direct marketing and data, for both publishers (Fairfax, Pureprofile) and agencies (OMD, DWA) since arriving in Australia in 2004.

An active sportsman, he’s hung up the rugby boots now to coach instead, but still plays a decent level of tennis for a big guy!


Sean McGill - Growth Director - US

Sean McGill has over 20 years of experience in video production, live video streaming, live event production, produced video content development and distribution, social video, SaaS video services, interactive web development design & services, sales management, account service and marketing/media relations’ counsel.


Jessica Triffitt - Business Director - HK

Jessica has over 13 years experience working across marketing, digital and media, and has worked both the publisher and agency side. Her most recent role was for a global design, production and execution agency where she was responsible for creating and growing brand partnerships across the APAC region.

Born and raised in the UK, Jess left the UK 11 years ago and has spent the last eight years based in Hong Kong — a city she loves! Outside of work, her current obsession is aerial yoga and is still desperately trying to get the hang of speaking Mandarin.